You&Me is a study that focuses on how culture, masculinity, and homophobia effect relationship dynamics in men in same-sex relationships.
Working with teams at Columbia and San Francisco State Universities we created a brand for their recruitment materials that focused on the individuals and communities the study was serving.
We named the study You&Me to communicate the partnerships in the relationships we were studying, and also the partnership between the study and the community.
The visual brand then followed that inclusive concept as we used members of the community in our photography and outreach efforts.
Photography by Zenzile Greene. See more of her work on Flickr and Blogspot.